RTE 2FM Breakfast Show / Social & OOH / Launch Campaign
How do you get youngsters in Ireland tuning in to the new and irreverent ‘Breakfast With Doireann & Eoghan’ show?
By creating campaign visuals and messaging based around a food fight between the two hosts that demonstrates to listeners how they will ‘SHake Up your Breakfast!’.
We created stylised animations for social media.
And static visuals full of energy for OOH.
Role: Art Director & Copywriter
Agency: LCD
Creative Director: Ian Laing
Additional Creatives: Daniel Morris (Design & Art Direction)